Beginning tomorrow, NEI will be launching a new branding campaign centered around this 60-second television spot.
We'll be sharing additional elements of the campaign here over the coming days. Please check back for more.
Former blog for NEI featuring news and commentary on the commercial nuclear energy industry. Head to NEI.org for the latest blog posts.
Comments
My only criticism of the ad is that it should more clearly say that, environmentally, nuclear energy is one of the safest sources of clean electrical energy production in America and that the next generation of nuclear power plants will be even safer.
Marcel F. Williams
How did you ever come up with a nuclear energy production cost of 2 cents per kWh?! It's sold for about 5 cents/kWh, right? Are you leaving out some costs? Won't the public think they are being gouged by profiteers?
Nit-picking, but your plugs are male instead of female.