With a record of 2-2-2, the Caps' play so far this season has been inconsistent and somewhat disappointing. Media coverage of NEI's corporate sponsorship with the team, meanwhile, has been steady.
Stories about the partnership have appeared on: the AP wire, the Wall Street Journal's Environmental Capital, The Washington Post's Sports Bog, The Toronto Star, Sports Business Daily, E&E News, Idaho Samizdat and NBC4, the NBC affiliate in Washington, D.C.
And we were pleased to learn yesterday that mention of the Caps/NEI deal has made ESPN Magazine's, much-discussed "Body Issue" [page 44]. Does this mean nuclear energy can now be considered sexy?
Comments
And a Save-the-Date reminder: CBC/Hockey Night in Canada will broadcast Caps at Toronto, 11/21 and 12/12.
My rooting for the MN "No Stars" goes back to the days of Gump Worsley, Bill Goldsworthy, Lou Nanne and that crew. There was a time when even the skates were color-coordinated with the uniforms.