Skip to main content

AREVA in Funkytown: Bad Quarter or Harbinger of Industry Doom?

Areva FunkytownToday, French nuclear company AREVA said it expected to post operating losses of about 1.4 to 1.6 billion euros in its 2011 year-end financial report, including a cash flow loss, before tax, of about 1.8 billion euros.

This story from AOL Energy News is rather bare on facts, substituting something very close to a bald assertion:

Only last week Washington DC-based think tank Worldwatch Institute released its Vital Signs Online (VSO) report noting that the world's nuclear power portfolio was quickly shrinking. Now nuclear power companies worldwide are posting numbers that reflect the trend.

Well, it’s one nuclear energy company and it wouldn’t seem to be reflecting this particular trend, if trend there be. (I haven’t looked at the VSO report – yet – and must admit I’ve never run into the Worldwatch Institute.)

This story, from the rather unbalanced Business Green, at least gets the details about this right:

The company announced yesterday that operating losses for this year could reach €1.6bn, primarily as a result of the Fukushima disaster on the value of its uranium mining operations.

But what does AREVA have to say about this? Let’s look:

In this context [the global demand for more electricity], the German decision [to close its nuclear facilities] remains an isolated case and the great majority of nuclear programs around the world have been confirmed. More conservative in its projections than the International Energy Agency, the group expects growth of 2.2% annually, reaching 583 GW of installed nuclear capacity by 2030, against 378 GW today. However, the Fukushima accident will lead to delays in launching new programs.

A little more:

The news was followed today by confirmation that Areva will suspend planned "capacity extensions" at four nuclear sites in France, halt work to extend its Eagle Rock enrichment plant near Idaho Falls in the US, and scale back planned investment at uranium mines in the Central African Republic, Namibia and South Africa.

Uranium again. I guess you could look for corporate spin there, but it’s generally transparent. in any event, AREVA has created a plan called Action 2016 to help it refocus the company:

"Action 2016" [will] consolidate AREVA's leadership in nuclear energy and become a leading player in renewable energy.

You can read more about Action 2016 at AREVA’s site. Here’s what AREVA says about Fukushima and its role in the nuclear energy industry in general:

Faced, like all its competitors, with the period of uncertainty in the wake of the Fukushima accident, AREVA can rely on the strength of its integrated business model, which makes it possible to take advantage of opportunities in each segment of the nuclear market.

Which means the company can manage a facility top to bottom or just some aspects of an operation – and ride out the bumps if countries delay nuclear energy projects. 

None of this is to say that AREVA hasn’t hit difficulties or that the accident at Fukushima Daiichi hasn’t contributed to those difficulties. (Curiously, the global slowdown in electricity consumption and the continuing economic environment aren’t even mentioned. I’d hate to think we’re so used to them that we consider them a given.)

But it’s a little too easy to jump to the conclusion that the nuclear energy industry has entered a death spiral or even “reflects a trend',” even if one shy of evidence. A rough patch for one company doesn’t set the entire industry out on a plate for vultures. It’s lazy and dishonest to imagine it does.

---

For example:

China, the world’s biggest energy user, may resume approving new nuclear projects after the cabinet endorses draft safety rules prepared by the Ministry of Environmental Protection, an industry association official said.

Perhaps not fertile territory for AREVA, but this is the kind of thing it says it is waiting for. And it is happening.

---

I’m purposely ignoring the stories about the NRC currently making the rounds of news outlets. There’s a hearing of the House Oversight and Government Reform committee tomorrow at 10:00 am (EST) (you can watch the webcast here) at which the five commissioners will offer testimony and answer questions about possible discord at the agency. Let’s watch that first and then return to the subject. Until then, what you may read will remain a heap of gossip.

From USA Today:

Q: I never heard of Areva until I saw a TV ad recently and don't think I got the message. Just who is Areva and how are they going to influence my future? The commercial is catchy, and the little tune stays running around in your mind, but if people can't understand it, I don't think Areva is getting their money's worth.

A: Areva wants to power your future. It's a Paris-based industrial giant whose businesses include nuclear power and energy alternatives. It has U.S. operations in 45 locations in 20 states. The ad, which has aired previously, is part of a campaign started in May to make its name better known in the U.S. The animated TV ad, which you can see here, uses the 1980 Lipps Inc. classic Funkytown, a song that's also been in ads for FedEx, Ore-Ida's Funky Fries, Nissan and Volkswagen. Areva uses the opening lyrics for the song, which have a distorted sound through use of a voice box. They speak about moving to a town that's "groovin' with some energy." Areva marketers most care that you get the last few words: "Talk about it, talk about it, talk about it" (which is what they want you to do about them).

Comments

Popular posts from this blog

Fluor Invests in NuScale

You know, it’s kind of sad that no one is willing to invest in nuclear energy anymore. Wait, what? NuScale Power celebrated the news of its company-saving $30 million investment from Fluor Corp. Thursday morning with a press conference in Washington, D.C. Fluor is a design, engineering and construction company involved with some 20 plants in the 70s and 80s, but it has not held interest in a nuclear energy company until now. Fluor, which has deep roots in the nuclear industry, is betting big on small-scale nuclear energy with its NuScale investment. "It's become a serious contender in the last decade or so," John Hopkins, [Fluor’s group president in charge of new ventures], said. And that brings us to NuScale, which had run into some dark days – maybe not as dark as, say, Solyndra, but dire enough : Earlier this year, the Securities Exchange Commission filed an action against NuScale's lead investor, The Michael Kenwood Group. The firm "misap

An Ohio School Board Is Working to Save Nuclear Plants

Ohio faces a decision soon about its two nuclear reactors, Davis-Besse and Perry, and on Wednesday, neighbors of one of those plants issued a cry for help. The reactors’ problem is that the price of electricity they sell on the high-voltage grid is depressed, mostly because of a surplus of natural gas. And the reactors do not get any revenue for the other benefits they provide. Some of those benefits are regional – emissions-free electricity, reliability with months of fuel on-site, and diversity in case of problems or price spikes with gas or coal, state and federal payroll taxes, and national economic stimulus as the plants buy fuel, supplies and services. Some of the benefits are highly localized, including employment and property taxes. One locality is already feeling the pinch: Oak Harbor on Lake Erie, home to Davis-Besse. The town has a middle school in a building that is 106 years old, and an elementary school from the 1950s, and on May 2 was scheduled to have a referendu

Wednesday Update

From NEI’s Japan micro-site: NRC, Industry Concur on Many Post-Fukushima Actions Industry/Regulatory/Political Issues • There is a “great deal of alignment” between the U.S. Nuclear Regulatory Commission and the industry on initial steps to take at America’s nuclear energy facilities in response to the nuclear accident in Japan, Charles Pardee, the chief operating officer of Exelon Generation Co., said at an agency briefing today. The briefing gave stakeholders an opportunity to discuss staff recommendations for near-term actions the agency may take at U.S. facilities. PowerPoint slides from the meeting are on the NRC website. • The International Atomic Energy Agency board has approved a plan that calls for inspectors to evaluate reactor safety at nuclear energy facilities every three years. Governments may opt out of having their country’s facilities inspected. Also approved were plans to maintain a rapid response team of experts ready to assist facility operators recoverin